Crisis Communication Workshop

Crisis Communication Workshops

COVID-19, 产品缺陷, an employee’s criminal act 和 a cybersecurity breach have in common? They will all result in a likely impact on people, property 和 organizational reputation. As your organization faces one or more of these crisis scenarios, how can you 和 your organization survive 和 emerge stronger? The Crisis Communication workshop from the 斯克里普斯学院 of Communication will help you answer that question.

At its heart, crisis planning doesn’t actually mean preparing for the worst—it means preparing to 避免风险 和 maximize opportunity.

Because crisis situations impact all areas of an organization, this workshop benefits people in every role—from 领导人 和 传播者 to emerging professionals from all backgrounds. You’ll learn how to plan for a crisis 和 help your peers, partners 和 stakeholders weather a crisis 和 emerge stronger. You’ll walk away from the workshop with an actionable crisis communication plan outline.

Check this page for information about future crisis communication workshops.

The cost of this workshop is $450.
Eligible newbb电子平台 employees can use their tuition benefits.

期待什么:

• A blend of instruction, discussion 和 individual exercises
• Presenters from diverse backgrounds in crisis communication
• Your own outline for a crisis communication plan for the organization you select
• One credit hour earned toward the nationally-unique crisis communication graduate certificate from the 斯克里普斯学院 of Communication

Communication 和 planning make the difference between a crisis that results in disaster 和 one that becomes an opportunity for positive change. Take the first step toward those positive outcomes with us.

研讨会议程

9 a.m. - Welcome, introductions 和 workshop overview: defining 和 recognizing a crisis.

10 a.m. - Crisis planning: the fundamental elements.
Guided, independent crisis plan outline development.

11 a.m. – Presentation: Crisis communication from an organizational reputation 的角度来看.

12 p.m. - Lunch/special presentations.

1 p.m. - Presentation: The ingredients of a crisis communication plan (equal parts internal 和 external).

2 p.m. – Presentation: Crisis communication from the public 和 health care 视角.

3 p.m. - Developing your crisis communication plan (an outline for success).

4 p.m. - Presentations, discussion, feedback 和 next steps.

Workshop Instructor

约翰出生

约翰出生 served as Director of the Ohio Department of Public Safety from 2013 to 2019 after reaching the highest rank 和 serving as Colonel of the Ohio State Highway Patrol from 2011 to 2013, capping a 26-year law enforcement career. He served for five years as the federally designated Homel和 Security Adviser to the Governor.

总监, Born led statewide public safety efforts through global crises such has the 2014 Ebola outbreak 和 numerous other crisis events including terrorism cases, 龙卷风, 洪水, opiate overdose deaths, 学校枪击事件, 内乱, 和网络攻击. He also served as the Patrol’s first ever public information officer, including during several nationally 和 internationally covered crises 和 developed related law enforcement 和 first-responder media relations training used in Ohio 和 the United States.  

He holds Bachelor of Science in Journalism 和 Master of Social Science in deviant behavior degrees from newbb电子平台 和 completed the FBI’s National Executive Institute, governance training at Harvard Business School 和 领导人hip training at the United States Army War College.